I get more DMs about this one plush than almost any other LABUBU.
"Do you have Sisi?" "When are you restocking the sisi labubu have a seat?" "Is $120 a good price for Sisi?"
Honestly, it's wild. The "Have a Seat" series from POP MART was a hit across the board, but the pink one, Sisi, became a phenomenon all on her own. She's the Taylor Swift of the LABUBU plush world right now. And just like concert tickets, the demand has sent things into a frenzy.
As someone who buys, collects, and sells these little monsters for a living at PopNya, I've had my hands on dozens of them. I've seen the pristine ones straight from the case, the ones customers treasure, and unfortunately, the fakes that break people's hearts. So, let's have some real talk about the labubu doll sisi.
So, What's the Big Deal with Sisi Anyway?
The "Have a Seat" series is brilliant. They're keychain-sized plushes of LABUBU sitting down, wearing little bibs. Simple, right? But the execution is perfect. They're soft, perfectly weighted, and the little embroidered details are fantastic.
The series includes Baba (gray), Tycoco (black), Soy (beige), and the star of our show, Sisi (pink). While all of them are cute, Sisi just hit differently. The soft, pastel pink color is a huge draw, especially for collectors who love a specific color aesthetic. If you've seen our guide to The Pink Labubu Buyer's Guide, you'll know that pink variants always have a passionate following.
Then there's the bib. Each plush has a different word. Sisi's bib says "Soy."
Wait, what?
Yeah, it's a little weird and honestly, I think it adds to the charm. The beige one is named Soy and its bib says "Baba." The gray one is Baba and its bib says "Tycoco." It's a whole mixed-up family. Sisi's "Soy" bib is just part of that quirky Kasing Lung universe. This adorable confusion, combined with the perfect pink, created a monster, a must-have monster that everyone needed. The hype feels a lot like what we saw with other series, and if you want to see how these trends repeat, it's worth reading up on the Have a Seat Labubu V2 hype in general.
The Brutal Reality of the Sisi Labubu Price
Okay, let's talk numbers. This is where things get painful for a lot of aspiring collectors.
When the sisi have a seat plushes first launched, they retailed for around $28-$30 USD, depending on the store. You could walk into a POP MART and just... Buy one. Those were the days.
Then TikTok happened.
Clips of people unboxing Sisi, putting her on their bags, and just showing her off went viral. The demand exploded overnight. Within weeks, the sisi labubu price on the secondary market skyrocketed. I'm not exaggerating when I say I saw Sisi go from $30 retail to $150+ on StockX and eBay. As of writing this, a quick check shows prices hovering between $90 and $130.
That's a 300-400% markup. For a keychain.
Why? It's a perfect storm of scarcity, social media hype, and FOMO (fear of missing out). POP MART doesn't just endlessly produce these things. They release a batch, it sells out, and then... You wait. This limited availability drives the secondary market, and sellers know exactly what they have. The Sisi craze is a textbook example of how a single character can carry an entire line, a phenomenon we also dissected in our look at the Exciting Macaron Labubu series.
My #1 Warning: Fakes Are EVERYWHERE
With a price tag that high, the fakes were inevitable. And they are good at a glance. If you're not careful, you can easily pay $70 for a $5 knockoff. As a seller, this is the part that makes me the most angry. I hate seeing collectors get scammed.
So, here are the things I personally look for when authenticating a si si labubu. These are details I check on every single one that comes through our shop.
1. The "Soy" Bib Embroidery: This is the biggest tell. * Authentic: The letters "S," "o," and "y" are crisp and distinct. The thread has a slight sheen. The font is a specific, slightly rounded sans-serif. The letters are perfectly centered and spaced. * Fake: The font is often wrong, either too thick, too thin, or too blocky. The letters might be touching or unevenly spaced. The embroidery can look fuzzy or flat, with no sheen. I once saw a fake where the 'o' was almost a perfect circle, whereas the real one is a slightly wider oval.
2. The Fur Texture and "Clumpiness": * Authentic: The plush fur has a specific feel. It's a type of minky fabric that has a very slight, intentional "clumpiness" to it, almost like a well-loved teddy bear. It's incredibly soft but has texture. The color is a specific muted, dusty pink, not a bright bubblegum pink. * Fake: The fur is often either way too fluffy and synthetic-feeling, like cheap carnival prize fluff, or it's flat and matted. The color is also frequently off, too bright, too pale, or with a weird peachy undertone.
3. The Cardboard Tag: * Authentic: The tag is made of thick, high-quality cardstock with a matte finish. It has the official POP MART hologram sticker. The printing is sharp, and the artwork colors are vibrant but accurate to the design. The string attaching it is a specific type of ball chain or sturdy thread loop. * Fake: The tag feels flimsy. The hologram might be missing, or it's a dull, non-holographic sticker. The printing can be blurry, pixelated, or the colors will be washed out. I've seen fakes where the tag was literally just a color-copied piece of paper.
4. The Tush Tag (Butt Tag): * Authentic: Sewn into the seam on LABUBU's back/bottom is a fabric tag with washing instructions and copyright info. On a real one, this tag is neatly sewn in, the fabric is high quality, and the text is perfectly legible and crisp. * Fake: The tag might be frayed, sewn in crookedly, or made of a cheap, papery material. The text is often blurry, misspelled, or uses the wrong font. This is a detail counterfeiters often cheap out on.
5. The Keychain Clasp: * Authentic: The metal clasp is substantial. It has a good weight to it and a smooth, high-quality finish. It's usually a lobster-style clasp with a nice spring action. * Fake: The clasp feels light, cheap, and plasticky. The finish might be uneven, or it might be a different style of clasp altogether, like a simple split ring.
If you're buying from an individual on eBay, Mercari, or Facebook Marketplace, ask for detailed photos of ALL these things. If the seller refuses or gets defensive, walk away. It's not worth the risk.
Who is the "Best Have a Seat Labubu," Really?
Okay, with all the hype around Sisi, it's easy to forget there are other monsters in the box. So, who is the best have a seat labubu?
This is 100% subjective, but here's my collector/seller take:
* Sisi (Pink): The Hype Queen. She's the one you get if you love the trend, love pink, and want the one everyone recognizes. She's undeniably adorable, but you're paying a premium for her popularity. * Baba (Gray): The Classic. Gray is a neutral, versatile color. Baba's "Tycoco" bib is cute, and he has that classic, grumpy-cute LABUBU expression. He's popular but doesn't command the insane Sisi price. A solid choice. * Tycoco (Black): The Edgy One. Black goes with everything! Tycoco has a slightly more mischievous look, and his "Sisi" bib is a fun little nod. For collectors who like a darker aesthetic, he's perfect. His price is usually on par with Baba's. * Soy (Beige): The Sleeper Hit. Don't sleep on Soy. The beige color is so soft and lovely, and the "Baba" bib is charming. I've found that serious, long-term collectors often gravitate towards Soy. He's understated and just as well-made, often for the most reasonable price of the four.
Honestly? My personal favorite changes, but I have a huge soft spot for Soy. He feels like the collector's choice, the one you get when you appreciate the design beyond the hype.
Our Take: The PopNya Verdict
So, is the sisi labubu have a seat worth it?
Yes, if: * You find one for a price you are genuinely comfortable with. * You can get it at or near retail (good luck, but it's possible during a restock). * She is your absolute "grail," and you understand you are paying a premium for popularity.
No, if: * You're just getting into collecting. The price is a terrible entry point. * You're paying the $100+ aftermarket price just because it's trending. Trends fade. * You're stretching your budget for it. It's a plush keychain. It is not an investment.
Here's the real talk: Sisi is incredibly cute. The quality is fantastic. But she is not, in my opinion, worth three to four times her retail price. The value is in the joy she brings you, not her resale potential. For the price of one Sisi on the secondary market, you could get the other three "Have a Seat" plushes, or an entire blind box case of a new series and experience the thrill of the hunt yourself. For anyone new to the hobby, I'd strongly recommend checking out a broader LABUBU collection to see what else is out there before dropping big money on a single hyped item.
The whole point of collecting is to have fun. If the price of a toy stresses you out, it's not fun anymore. If you're just starting, maybe read up on the ultimate guide to LABUBU dolls to get a better feel for the landscape.
The hunt for Sisi is a perfect example of the madness that can sweep the designer toy world. It's exciting and a little bit crazy. If you decide to join the chase, I hope these tips help you do it safely and smartly. Don't get blinded by the hype, and please, please watch out for those fakes.
Now if you'll excuse me, I've got an inventory list to update. And yes, I'm checking to see if we have any Sisis.
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