The first time I unboxed a Jump for Joy Labubu for the shop, I was genuinely confused. The box is huge, way bigger than a standard blind box case. You open it up, and inside this beautifully designed package is... A creature of two worlds. It has the classic, mischievous Labubu face, rendered in smooth, hard vinyl. But from the neck down, it's a soft, floppy plush doll.
My first thought was, "Who is this for?"
Is it for the vinyl collectors who love the perfect paint lines and solid feel of a Kasing Lung figure? Or is it for the plushie lovers who want something to cuddle? It sits in a strange, fascinating middle ground. And honestly, that's where both its charm and its problems begin. As someone who has sold a ton of these and kept one for my personal collection, I've seen the good, the bad, and the slightly-weird stitching.
*What Exactly Is* a "Vinyl Plush Doll"?This isn't your typical blind box figure, and it's not a simple teddy bear. POP MART calls it a "Vinyl Plush Doll," and the term is literal.
The head is a large, hollow piece of vinyl, identical in material and finish to what you'd find on a large-scale figure like the Have a Seat Labubu. It has that satisfying, smooth feel and captures Kasing Lung's art perfectly. The paint on the face, the little tooth, the expressive eyes, it's all sharp and clean.
Then you get to the body. It's a complete shift in texture. The plush material is a short, minky-like fabric. It's soft, but not super high-pile, which is probably a good thing for dust management. The body is lightly stuffed, giving it a floppy, beanie-baby-like quality. It's not rigid; you can pose its arms and legs, but they'll just flop back down. The whole thing is about 16 cm tall, but because of its floppy nature, it feels more substantial and "sprawling" than a vinyl figure of the same height.
The "Jump for Joy" outfit is part of the plush body. It's a little grey jumpsuit with a tiny yellow star embroidered on the chest. The craftsmanship here is decent, but it's where you start seeing inconsistencies, which I'll get into later.
This hybrid design is a choice. It gives you the perfect, artist-accurate face of a vinyl toy with the soft, tactile feel of a plush. But it also means you have to care for it in two different ways. You can't just throw it in the wash, and you can't just wipe it down. It's a high-maintenance friend.
The Market Madness: A Price History
Let's talk money. Because with any popular Labubu release, the price is a huge part of the story.
The Jump for Joy Labubu retailed for around $58 USD on the official POP MART site. For a figure of this size and complexity, that's a pretty fair starting point. But "fair" doesn't last long in the Labubu world.
It sold out almost instantly.
Within 24 hours of the drop, I was seeing listings on eBay and StockX for $150, sometimes even $180. That initial FOMO (fear of missing out) wave was intense. Collectors who missed the retail drop panicked and paid the premium. This is a classic pattern, especially for any Labubu that isn't a standard blind box series. The standalone, open-box figures always create a frenzy.
Now, months later, the market has cooled off and found its footing. As of writing this, you can typically find a Jump for Joy Labubu for between $80 and $110 on secondary market platforms. It dropped from that initial insane peak but has settled at a price well above retail. This tells you something important: the demand is real and sustained. It wasn't just a flash in the pan.
Why the hype? It's a combination of factors. First, it's an open-box, guaranteed design. No gambling. You know exactly what you're getting. Second, the "vinyl plush" format was still relatively new and exciting for the Labubu line. Third, it's just plain cute. The image of Labubu literally jumping for joy is infectious, and the name itself, Labubu Joy, perfectly captures the feeling collectors are chasing.
Buyer's Playbook: What to Look For (and Look OUT For)
Okay, so you've decided you want one. As a seller, I'm practically a quality control inspector. Here's what I've learned from opening dozens of these boxes. This is the stuff the product page won't tell you.
The Real Dirt on Quality Control
This is the most important section. Read it twice.
1. The Neck Seam: The single biggest point of failure or sloppiness is where the vinyl head meets the plush body. I've seen it all. Some have perfect, tight stitching. Others have a visible gap, or you can see the glue used to secure the fabric to the vinyl neck peg. On a few, the stitching was loose right out of the box. Before you buy from a reseller, ask for a close-up picture of the neckline, all the way around.
2. Face Scuffs and Paint Flaws: Don't assume a sealed box means a perfect face. The vinyl head can rub against the inside of the cardboard packaging during shipping. I've opened at least three or four brand-new ones that had faint scuffs on the ears or the back of the head. They're usually minor and can sometimes be buffed out with a microfiber cloth, but it's frustrating. Also, check for any paint smudges, especially around the eyes.
3. The Plush Texture & Stuffing: The grey jumpsuit material is pretty consistent. However, the amount of stuffing is not. Some are a bit more plump, while others are significantly more floppy. This isn't really a "defect," but a matter of preference. If you want one that can sit up a little better on its own, a plumper one is ideal.
4. The Tag: Always check for the official Kasing Lung and POP MART fabric tag, usually sewn into the leg or side of the plush body. It's a small detail, but it's a key part of ensuring you're not getting a knock-off. Learning the basics of how to spot fakes and check for authenticity is a crucial skill for any collector.
Fakes & Where to Buy
So far, high-quality fakes of the Jump for Joy specifically haven't flooded the market the way they have for, say, the Exciting Macaron Labubu series. The hybrid material makes it harder to replicate convincingly. However, it's only a matter of time.
Your safest bet is always an official POP MART store or a trusted, specialized retailer (like us here at PopNya, of course). If you go to the secondary market like eBay or Mercari, vet your seller. Look at their reviews, ask for detailed photos (especially of the neck seam and face), and be wary of any price that seems too good to be true. If most are selling for $90, that $45 listing is a huge red flag.
Jump for Joy vs. The Competition
How does this figure stack up against other Labubus?
Vs. The "Best of Luck" Vinyl Plush: This is its closest sibling. The "Best of Luck" Labubu is another vinyl-faced plush, but it's dressed in a red, luck-themed outfit. In my experience, the "Best of Luck" has a slightly higher aftermarket value and is a bit more sought-after. Why? The red color is incredibly vibrant, and the "good luck" theme has broad appeal, especially in Asian markets. The Jump for Joy is more subdued in its grey outfit. In terms of quality, they are very similar, with the same potential for neck seam issues.
Vs. Standard Blind Box Figures: It's a totally different experience. A blind box figure is small, solid, and part of a larger set. It's about the thrill of the hunt and the joy of completing a collection. The Jump for Joy is a standalone statement piece. You put it on your desk or a shelf, and it's a centerpiece. It's less of a "collectible" in the set-completion sense and more of a "designer doll."
vs. The Zimomo Plush: POP MART has also released full-plush versions of Zimomo (Labubu's spikier cousin). These don't have the vinyl face. They are 100% soft. If you are purely a plush collector who values cuddliness above all, a full-plush Zimomo might be more your speed. The Jump for Joy's hard head makes it a bit awkward to actually cuddle with.
The feeling of labubu joy is what we're all after, and this figure delivers it in a very direct, cheerful way. But it's a different kind of joy than pulling a secret from a blind box. It's the joy of having a single, adorable, and slightly goofy companion sitting on your shelf.
Real Talk: My Honest Verdict
So, should you buy the Jump for Joy Labubu?
Here's my brutally honest take as a seller and collector.
This is a fantastic piece for a specific type of fan. If you are a die-hard Labubu enthusiast and you love the character's expressive face, this figure is a winner. It captures the essence of Labubu on a larger, more huggable scale. It's a wonderful desk buddy and a conversation starter. If you already have a shelf full of the vinyl figures, adding this one breaks up the monotony with a different texture and size.
However, if you're a new collector on a budget, I'd honestly tell you to pause. For the same price as one Jump for Joy on the aftermarket ($90-$110), you could buy almost a full case of a new blind box series. You'd get the thrill of opening multiple boxes and potentially build a more diverse collection from the start.
You should also skip this if you're a perfectionist who can't stand minor flaws. The nature of the vinyl/plush combo means that small imperfections are more common than on a standard vinyl figure. The potential for a loose seam or a tiny face scuff is real, and if that's going to drive you crazy, this might not be the piece for you.
My final verdict: The Jump for Joy Labubu is a "Buy" for established Labubu fans who want a unique centerpiece and understand the quirks of a hybrid doll. It's a "Consider" for general designer toy collectors who appreciate the unique format. And it's a "Pass"** for new collectors on a budget, who can get more bang for their buck elsewhere.
It's a figure that truly lives up to its name, it brings a smile to your face. But like any friendship, it requires a little understanding and care.com/collections/labubu) to see if we have one waiting for you.
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