The day the labubu disney collab was announced, my phone blew up. Friends, customers, even my cousin who thinks I "play with dolls" for a living, everyone was sending me the promo images. And I get it. It's the perfect storm: Kasing Lung's mischievous monster, already a viral sensation, crashing into the most powerful IP on the planet.
As someone who runs PopNya and has handled thousands of these little guys, I knew this would be chaos. And I was right. This release wasn't just another drop; it was a cultural event in the designer toy world. But now that the dust has settled a bit, let's have a real conversation about this labubu disney collab. Is it a masterpiece or a masterclass in marketing?
The Lineup: More Than Just Costumes?
The first thing I did when I got my hands on a full case was line them all up. A whole case of disney labubus is a sight to behold. Pop Mart went for some deep cuts and iconic choices. You've got the classics like Mickey, Donald, and Goofy. Then there's Stitch, who feels like a natural fit for Labubu's chaotic energy. And of course, the fan-favorite minnie mouse labubu.
My immediate impression? The quality is solid, but with some caveats.
The designs are, for the most part, fantastic. They aren't just Labubus wearing cheap costumes. The Goofy figure, with his lanky hat molded right onto Labubu's head, is a great example. The texture on Donald Duck's sailor suit is a nice touch. The Sulley from Monsters, Inc. Is a standout for me, the way they integrated the horns and fuzzy texture is perfect.
But let's be honest about the Minnie Mouse Labubu. She's cute. The polka-dot bow is iconic. But is she the best of the set? I don't think so. She feels like the most "obvious" design, and because of that, she was one of the most hyped before release. In hand, I find myself more drawn to the weirdness of the Cheshire Cat or the simple charm of Chip 'n' Dale (who come as a set of two mini figures, which is a cool change of pace).
One detail that surprised me is the material of the outfits. They aren't separate fabric pieces like you might see on custom disney labubu dolls. They are part of the vinyl mold, painted with incredible detail. This is good for durability, but it does mean you can't swap outfits between your Labubus, which is something a lot of people in the community love to do.
The Secret Everyone Is Losing Their Minds Over
Okay, let's talk about the elephant in the room. Or rather, the wooden boy and the cricket. The secret chase figure for this series is Pinocchio, holding a tiny Jiminy Cricket.
And it is glorious.
The design is incredible. Pinocchio's elongated nose, the classic hat with the feather, and the tiny, perfectly sculpted Jiminy Cricket in his hand... Pop Mart knew exactly what they were doing. They made a chase figure that feels genuinely special.
The pull rate is the standard 1/144 for a "big" secret. That means you'd have to buy 12 full cases of 12 boxes to guarantee one. And the market reflects that. On release day, I saw the Pinocchio secret sell for over $300. As of writing this, the price has settled a bit, but it's still consistently fetching $200-$250.
Real Talk: Is it worth it? For that price, you could buy two full cases of the regular series. If you're a die-hard Pinocchio fan or a completionist with deep pockets, maybe. For the average collector, absolutely not. You can admire it from afar. Don't let the FOMO (fear of missing out) drain your wallet. The thrill of collecting shouldn't come with a side of financial regret. This level of hype reminds me of the early days of the Exciting Macaron Labubu, where certain figures reached astronomical prices overnight.
*The Price Problem: What Should You Actually* Pay?This is the question I get asked the most. The official disney labubu price** from Pop Mart is around $17.90 USD per blind box. If you see them for that price, buy them. Don't hesitate.
But you probably won't.
Here's a realistic breakdown of what you'll encounter in the wild:
* Official Pop Mart Stores (Physical/Online): $17.90. They will sell out in minutes. You have to be lucky and fast. * Authorized Retailers (like us at PopNya!): We stick as close to retail as possible, maybe a dollar or two more to cover our import costs. We also sell out fast, but you're supporting a small business that genuinely cares about the community. You can always browse our LABUBU collection to see what we have in stock. * Resellers (eBay, Mercari, StockX): This is where it gets wild. * Single Blind Box: Expect to pay $25-$35. Anything more is robbery. * Confirmed Regular Figure: Prices vary. Common ones like Goofy or Donald might be $25-$30. More popular ones like Stitch or Sulley could be $35-$45. * Pinocchio Secret: As mentioned, $200+. * Full Case (12 Boxes, Unopened): This usually retails for around $215. Resellers will mark this up to $300-$350, especially during the initial hype.
My advice? Be patient. The initial release hype is always the most expensive time to buy. Prices for the regular figures will come down as more stock enters the market. The secret will likely stay expensive, but the commons will become more accessible. This pattern is something we see with almost every major release, including other collabs like The Monsters x One Piece Labubu.
The Hunt: Answering "Disney Labubu Where to Buy"
So, you've decided you need one (or twelve). Where do you go?
1. The Official Route: Your first stop should always be the official Pop Mart website or their physical locations if you have one nearby. Set up an account, save your payment info, and follow their social media for drop announcements. Be prepared for a fight. 2. The Retailer Route: Find authorized retailers. These are specialty toy stores (both online and brick-and-mortar) that have a wholesale account with Pop Mart. We often get our stock a little after the main Pop Mart drop. The advantage is that you're competing with a smaller pool of buyers. 3. The Community Route: Join Facebook groups and Discord servers dedicated to designer toys. This is a great place for trading. Maybe you pulled a duplicate Donald and someone else has an extra Stitch you need. Trading is the most cost-effective way to complete a set. Just be cautious: always use PayPal Goods & Services for payment, and ask for references if you're dealing with someone new. 4. The Reseller Route (Last Resort): If you're desperate for a specific figure and have exhausted all other options, turn to eBay or Mercari. Look for sellers with a long history and high ratings. Read the descriptions carefully. And compare prices, don't just buy the first one you see.
One thing I've noticed from managing PopNya's inventory is the regional availability. The la bubu disney series seemed to have a much larger initial release in Asia. Friends in Singapore and Hong Kong were seeing them on shelves while the US and Europe were getting tiny online allocations that vanished instantly. This creates a bottleneck that drives up the secondary market prices in the West.
Our Take: The PopNya Verdict on the LABUBU x Disney Series
Alright, let's get down to it. Is this labubu x disney series worth your money?
My honest seller/collector verdict is: Yes, but selectively.
This series is an absolute home run for Disney fans who are new to the Labubu world. It's an adorable, high-quality entry point. For seasoned Labubu collectors, it's a bit more complicated. The designs are undeniably cute, and some are truly inspired (Sulley, Cheshire Cat, Pinocchio). But as a whole, it doesn't have the same quirky, slightly-unsettling magic of Kasing Lung's original creations or even some of the more artistic series like "Have a Seat." It feels a bit... Safer. More commercial.
Which is fine! It's Disney, after all. But I wouldn't call it the best Labubu series ever made. It's the most popular.The hype is so massive that it overshadows some genuinely fantastic, but less mainstream, series. I've had customers who are obsessed with finding the disney la boo boo (a common misspelling I see in search queries!) but have never even seen the "Big into Energy" or "Zimomo" lines, which are arguably more core to the Labubu ethos. For a deeper dive into what makes the core Labubu so special, I'd recommend checking out The Ultimate Guide to LABUBU Dolls.
My advice is to pick your favorites. Don't feel pressured to collect the whole set. Grab the Stitch because you love him. Hunt down the Sulley because he's a perfect blend of two worlds. But don't go broke chasing a Pinocchio you only want because it's "rare."
A Collector's Tip Nobody Talks About
The flocking on the Sulley figure is a magnet for dust and fibers from the box. When you unbox him, he might look a little messy. Don't panic and don't try to wipe it with your finger, you'll just smudge it. The best way to clean it is with a piece of sticky tape (like Scotch tape). Gently press it onto the flocked parts and lift. The dust will come right off, leaving him looking perfect.
Also, forget about weighing the boxes. I tried it. The weight differences between the regular figures are less than a gram. The packaging is designed specifically to prevent this. You can't weigh your way to a specific pop mart disney labubu. Don't waste your time or money on a "pre-weighed" box from a reseller.
Ultimately, the disney labubu dolls are a fascinating moment in the history of designer toys. They represent the crossover of a niche hobby into the absolute mainstream. It's exciting, chaotic, and a little bit overwhelming.
Whether you decide to jump into the hunt or just admire them from afar, it's a fun ride. The community is buzzing, and the creativity (both from Pop Mart and the fans) is at an all-time high. If you're looking to get started or add to your growing family of monsters, you can always check out the LABUBU figures we've curated at PopNya.
Happy hunting!
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