I honestly can't believe I have to write this, but the counterfeit situation has gotten out of control. Last week, a customer sent me photos of a "Have a Seat" figure they bought off a random TikTok shop for $25. It looked okay from a distance, but the moment I saw the feet, I knew they got burned.
When you're dealing with hype levels this high—where a $17 blind box can flip for $45 or more overnight—scammers come out of the woodwork. I handle hundreds of these figures every month at PopNya, and I've started noticing patterns that casual buyers might miss.
If you're holding a figure right now and wondering how to tell if a labubu is real, put it down under a good light. We need to look at the details.
The "Foot Check" is Your Best FriendMost people look at the face first. Don't do that. Scammers are getting better at copying the face, but they almost always mess up the feet.
When you look at real labubu feet, specifically the bottom, you should see the POP MART logo and copyright info stamped directly into the vinyl. On authentic pieces, this stamp is crisp, deep, and clearly defined. You can read every letter.
On a fake labubu, the foot stamp is usually the giveaway. It often looks: * Mushy or shallow, like the mold wasn't pressed hard enough. * The font is slightly off (usually too thin). * Sometimes, the copyright year is missing or wrong for that specific series.
I've also noticed a weird texture issue with the labubu foot on counterfeits. Genuine Pop Mart vinyl has a specific matte finish. It feels smooth but not slippery. Fakes often have a glossy, almost oily sheen on the soles of the feet. If it feels sticky or looks like it was dipped in clear coat, that's a massive red flag.
Labubu Original vs Fake Box: The Packaging TellsBefore you even open the box, there are signs. The labubu original vs fake box comparison is usually where the investigation starts for me.
Real Pop Mart boxes use high-quality cardstock. They hold their shape. Fakes use cheaper, flimsier cardboard that dents easily. But the real "tell" is the color saturation.
I recently compared a real and fake labubu box from the "The Monsters" series side-by-side. The authentic box had distinct, sharp colors. The fake box looked washed out, almost like it had been left in the sun for a week. The blacks weren't deep black; they were dark grey.

Also, check the holographic sticker. Every legitimate Pop Mart product has an authenticity sticker (usually silver/holo) on the packaging. * Real: The sticker reflects light in a specific pattern and has a QR code that actually works (directs to the official verification page).
Fake: Often, the sticker is just a printed image* of a sticker (no reflection), or the QR code leads to a dead link or a fake WeChat page. The Flocking and Texture TestIf you're collecting the plush-style figures or the newer vinyls, the texture is everything. How to spot a fake labubu often comes down to the "hand feel."
For the vinyl figures, Kasing Lung’s designs have a very specific finish. A labubu authentic check involves running your finger over the painted areas. Authentic figures have precise paint application. The lines where the color changes (like the teeth meeting the gums) are sharp.
On fakes, you'll see "bleeding." The white of the teeth might smear onto the lips, or the eye outline might be shaky.
For the flocked (fuzzy) versions, look for bald spots. Real Pop Mart flocking is dense and even. I've seen fake labubu vs real comparisons where the fake one looks like it has mange—patches of missing fur, especially around the joints and the ears.
The UV Light Trick (Pro Tip)Here is something most blog posts won't tell you. If you're serious about this, get a cheap UV flashlight.
Many Pop Mart boxes and even some figures have UV-reactive elements for quality control. While this varies by series, the glue used on fake labubu figures often glows a bright, ugly yellow under UV light because they use cheap industrial adhesives. Authentic figures usually have much cleaner assembly with glue that doesn't fluoresce as aggressively or messily.
Price and Platform Logic How to check if labubu is real before you buy? Look at the price tag.If a specific secret chaser is selling for $150 on eBay and StockX, and you find a website selling it for $35, it is fake. Period. There is no "warehouse clearance," there is no "factory reject" sale.
I see so many people asking how to tell if a labubu is fake after buying from a random Instagram ad. If the price is too good to be true, you are buying a piece of cheap plastic that smells like gasoline.
Speaking of smell—that's another tell. What does a real labubu look like and smell like? It smells like new vinyl, a faint chemical scent that fades. Fakes often reek of strong, toxic plasticizers. If you open the box and get a headache, get that thing out of your house.
Our Take: The Reality of the MarketLook, I get it. The resale prices are painful right now. When you just want a cute monster for your desk, paying 3x retail feels bad. But buying fakes hurts the community. It encourages bad actors and leaves you with a product that looks terrible next to a real one.
The "Have a Seat" series specifically is being counterfeited heavily right now because of the demand. The quality gap is massive. The fakes have wonky eyes that point in different directions and the "fur" texture looks like melted plastic.
If you're hunting for a specific figure, stick to trusted sources. You can check out our current inventory in the LABUBU collection if you want to be 100% sure you're getting the real deal. We verify everything that comes through our door.
Quick Checklist: Labubu Authentic CheckIf you're staring at a listing or a figure right now, run through this fast:
1. The Feet: Is the stamp crisp? Does it say POP MART clearly? 2. The Box: Is the holographic sticker real or printed on? 3. The Paint: Are the teeth sharp or messy? 4. The Price: Is it suspiciously cheap compared to market value?
Knowing how to know if a labubu is real is a skill you build over time, but these tips should save you from the worst of the knockoffs. Stay safe out there, and happy hunting.
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