If you’ve been following the designer toy scene lately, you know that Labubu—that mischievous, serrated-toothed forest elf—is basically taking over the world. Created by the legendary Kasing Lung as part of "The Monsters" family, Labubu has evolved through several iterations. But right now, everyone in the community is buzzing about Labubu Version 3, also known as the "Big Into Energy" series.
Whether you’re a long-time collector or just saw a blue monster hanging off a celebrity's handbag and wondered, "What is that?", this guide covers everything you need to know about the labubu v3 craze.
Labubu Series 3: What’s New?
The jump from Version 2 to Labubu gen 3 wasn't just a minor tweak; it was a total vibe shift. While the first generation focused on classic vinyl and the second brought us the "Have a Seat" plushies, the labubu 3rd generation is all about "Big Into Energy."
The most significant change? The textures. The V3 pendants are incredibly soft, featuring a high-quality "vinyl plush" hybrid build. You get that signature expressive vinyl face paired with a fuzzy, vibrant body that’s designed to be handled, squeezed, and taken on adventures.
Design Changes in Labubu Gen 3
Visually, the version 3 labubu feels more electric. The colors are more saturated, and the character's expressions seem even more full of life.
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Character Updates: Each character in this series represents a different "energy" (hence the name).
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Visual Aesthetics: The eyes and the iconic nine teeth are sharper and more detailed. The "Big Into Energy" series uses a specific pendant style that makes these the ultimate high-end bag charms.
The Labubu V3 Blind Box Experience
If you’re new to the hobby, the labubu v3 blind box is where the addiction starts. You buy a sealed box, and you don’t know which character you’ve pulled until you tear it open.
There are six regular characters in a set, but the real hunt is for the labubu version 3 secret. The secret figure (often referred to as the "ID" or special version) is much rarer, appearing in only a small fraction of cases. Pulling one is essentially the collector’s version of winning the lottery.
Labubu V3 Names and Characters
To help you track your collection, here are the main characters/energies in Labubu volume 3:
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Hope (Blue): This is easily the standout for many fans. The electric blue fur is stunning in person.
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Loyalty (Black): A sleek, darker version that looks incredibly high-end on black leather bags.
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Love (Pink): A vibrant, warm pink that’s a fan favorite.
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Bright (Yellow), Growth (Green), and Peace (Brown): Each bringing its own unique energy to the squad.
Price and Release Details
The labubu version 3 release date was staggered across different regions, but it hit the United States market with a massive splash in 2025.
As for the labubu v3 price, retail usually sits around $20–$30 for a single blind box. However, because demand is through the roof, secondary market prices on sites like eBay or StockX can jump significantly, especially for the secret version.
Where to Purchase Labubu Version 3
Finding these in stock at major retailers can be a nightmare. If you want to skip the "Sold Out" frustration and ensure you're getting the real deal, is a great independent spot to check. We specialize in authentic Pop Mart treasures and often have the labubu 3.0 pendants that are hard to find in big-box stores.
Final Thoughts
The labubu version 3 big into energy series has proved that Labubu isn't just a passing trend. It’s a piece of modern art you can carry with you. Whether you're chasing the "Hope" blue or hunting for that elusive secret, the joy of the V3 series is in the energy it brings to your collection.
Happy hunting, and may the blind box gods be in your favor!
